We are so grateful to everyone across the Sands community for their continued support. Whether you regularly donate, take part in e-actions to create change, volunteer your time to help others, fundraise in your local community or partner with Sands through your workplace - you are making a difference.

Together, we are saving babies' lives and supporting bereaved families, Together, we are Sands.

We wanted to share the thoughts of some of our wonderful supporters and why supporting Sands is important to them.

I first encountered Sands on a personal basis and it will always have a place close to my heart as I have seen first-hand the incredible support that it provides for those going through loss and bereavement. I have been honoured to be involved in assisting their partnership with Enterprise Mobility, ranging from the Wave of Light at our Leeds office to coordinating donations from the Enterprise Mobility Foundation. 

Paul Anderson, Customer Success Manager, Entegral 

I think it's important to experience this event alongside other bereaved parents. People who have been though what we've been through and just to know that you're not alone. 

Starlight Walk participant

I started supporting Sands after my own family experienced the devastating loss of a baby. It's the kind of grief that reshapes you, and in those darkest days, Sands offered compassion, understanding, and a safe space to talk when words felt impossible. That experience left a mark on me, and I knew I wanted to give something back.

I've been supporting Sands for several years, finding different ways to stay involved. This includes fundraising, raising awareness during campaigns like Baby Loss Awareness Week, and sharing my story to help others feel less alone. Even the small acts, lighting a candle or wearing a pin feel meaningful because they honour the little lift that changed ours.

Supporting Sands matters deeply to me because their work brings comfort, connection, and hope to families at a time when they need it most. I hope that my support helps sustain their services, sparks conversations that break the silence around baby loss, and ensures that no family has to face grief alone.

For anyone considering supporting Sands, I'd say: your involvement - big or small - truly makes a difference. Whether you donate, volunteer, or simply help raise awareness, you become part of a compassionate community offering vital care when it's needed most.

Rebecca Bateman, IT PMO Manager, Softcat PLC

"I'm running not just as a personal challenge, but as a tribute to Freddie ensuring his memory makes a difference and to help other families facing similar heartbreak." 

Stevie Ruffs, bereaved uncle who ran the London Marathon for Sands in 2025

I am so honoured to be part of the Sands family whether that be campaigning or partaking in remembrance events like the Starlight Walk. 

I have felt alone in what I've been through, but joining together with staff and other bereaved parents like Rosalyn, and many of the other bereaved families, makes me feel the strength in the community. It's a sad state of affairs that Sands exists  and we have to campaign like this, but I am so grateful that you do. What you do is so impactful, truly. 

Amarjit, bereaved mum and volunteer national campaigner who attended and spoke to MPs at Sands' parliamentary event on ending inequality in baby loss

I decided to add a gift for Sands to my Will after the stillbirth of our first grandchild. When I felt bereft and powerless to help my daughter, Sands was a lifeline. 

Beryl, bereaved grandparent

Since our boy, Noah Joseph, was born sleeping in October 2009, we have found Sands an amazing support for parents in our position. My wife and I have completed a number of fundraising events on behalf of Sands as every penny that is raised truly makes a difference. 

Paul, bereaved dad 

We always try to support Sands whenever we can. We have had first-hand experience of the love and guidance from Sands after the death of our baby boy Kit in 2019. It is important to us to help so they can continue to provide the invaluable care and support to us and other families.

Carly, bereaved mum and Sands Raffle winner