Sands 40th anniversary
Networks & Volunteering Team, Sands | 5 November 2018

When Jessica died I was devastated and the midwife at the hospital didn’t know what to say to me. At the time I was given 13 booklets, one which was 67 pages long. I could barely read five words, let alone read and digest such a long publication. When I did read it I discovered some of the content was not relevant to us, or it was too late for us to use, and was just too much to take in. 

Shortly after we lost Jessica I contacted Sands to let them know that searching for information was difficult and overwhelming for bereaved parents at the time of a baby’s death. In a digital age we discussed my idea of creating an app that can be downloaded in seconds that provides all the information a bereaved parent and their family would need anytime, anywhere.  

I previously worked for a global business and technology consultancy and submitted my idea to them as one of 20 global project submissions to utilise our key skills. I was so happy and humbled that my idea was chosen, developed out of a personal need and finally granted. The Sands app  . . . will be an aid to current bereavement care in the UK.

Jen Coates said: “Nicole’s first baby Jessica was stillborn and she wanted to do something in memory of her. Nicole works for Capco an app development company and won an internal competition for some app development time. Nicole had the idea of developing a Bereavement Support App for Sands. This piece of work started 3 years ago. Nicole has been on maternity leave with her second daughter and there have been various staff changes since, but we finally made it! The app was launched to groups in June and externally in September. Nicole has prompted and supported the Sands team all the way, fundraised both at Capco and personally and her persistence and determination has created a step change at Sands in the way we provide support.

Nicole has been nominated as part of 40 volunteers for #Sands40. Join them at Sands 40th Anniversary Conference on 17th November 2018 in Glasgow. 


Sands is marking its 40th anniversary this year and we would like to say thank you for the incredible support and contribution that our dedicated volunteers make across the UK to support bereaved parents and anyone affected by the death of a baby. 

We will be hosting an awards ceremony during the Sands 40th Anniversary Conference to celebrate the wide range of volunteering involvement in Sands and acknowledge 40 volunteers for their dedication and commitment. 

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