Put your brand at the heart of Ribbon Run Manchester 2026
We're looking for local businesses, food vendors, wellbeing brands and community partners to join our new Ribbon Run Event Village this October.
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Connect directly with thousands of families and supporters
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Showcase your products and services
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Increase your brand visibility
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Demonstrate your commitment to social impact
With a campaign reach of over 4 million people, this is an opportunity to make a real difference while putting your business in front of an engaged audience.
Your participation donation will help continue Sands' vital work to save babies' lives and support bereaved families.
Interested in getting involved? Find out more below and register your interest today.
Ribbon Run Manchester
Ribbon Run Manchester is an incredible in-person event. Taking place in Heaton Park on Saturday 10 October 2026, there are distances for everyone; 1k Fun Run, 5k and 10k. Ribbon Run Manchester is such a special way to bring together people who have been affected by pregnancy or baby loss.
Why partner with Ribbon Run
- Over 4 million campaign reach through our integrated marketing activity
- 2.3 million social media reach
- 3 million+ media impressions last year
- 800+ in-person participants in Manchester
- Thousands of family members, supporters and spectators attending throughout the day
- National visibility during Baby Loss Awareness Week
Experience / Fitness or Warm-Up Partner
Lead event-day preparation and energy, helping to create an uplifting experience for runners, families and supporters.
Examples:
- Warm-up sessions/ Stretching zones
- Recovery activities
- Wellness guidance
- Finish-line celebrations
- Children's activities
- Wellbeing experiences
- Photo opportunities
Gift-in-Kind / Merchandise Partner
Support the event through products, services and expertise.
Examples:
- Water bottles
- Tote bags
- Finisher gifts
- Product samples – food / drink
Vendor and Stallholder Opportunities
Connect directly with thousands of families and supporters, including loyal advocates who are keen to engage with brands that share their values and commitment to making a difference.
Suitable for:
- Family brands
- Health and wellbeing brands
- Local businesses
- Food and beverage trucks
Register your interest
Complete this form to register your interest in becoming a Ribbon Run corporate partner and a member of our team will be in touch to discuss your business's objectives and how we can help you maximise your involvement.
Do you have a question?
If you have a question about partnering with Sands and joining our Ribbon Run Event Village, you can email us directly at corporate.partnerships@sands.org.uk
