Sands exists to support anyone affected by the death of a baby, to improve the bereavement care received by parents and families, and to promote research to reduce the number of babies dying. Everything we do – the services we run, the public health messages we promote, the way we raise money – is focused around these three aims. 

Here you’ll find detailed information about our current strategy and its impact. We’re currently working on a new 2017-2020 strategy due to be launched in Spring 2017.